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All of these actions mirror what I have previously done with many other associations while serving as a consultant. Specifically, various organizations engaged me to take a top-to-bottom look at their operations and identify improvement opportunities. I never knew going into such an assignment what I would find, but gradually, over time, a set of issues and recommendations inevitably came to light - even in what initially appeared to be the best-run organizations. With recommendations in hand, these organizations were then positioned for implementation, and taking member service and operational efficiencies to the next level.
Hopefully the same will hold true at the ENA. Although I do not view this as a "broken" organization that needs to be fixed, I firmly believe that there are numerous improvement opportunities in terms of the services we offer and deliver to members, and the way we operate at the Board, committee, and staff levels. I look forward to working with all of you to identify and prioritize these opportunities.
Even more exciting is the opportunity to participate in facilitating change that leads to improvements at the ENA. Unfortunately, many of my consulting clients lacked the financial resources to engage my services beyond conducting an organizational assessment. Although I monitored their progress from afar, it was frustrating to not see recommendations through to their implementation. In my new role at the ENA, my hope and expectation is that I will be around for the long haul to participate in both the frustrations and joys associated with the change process.
Please help me and the ENA by sharing your concerns and improvement ideas with our volunteer leaders, or with me personally. It is only by working together that can we take ENA to new heights.
ENA members can reach David Westman at 800/900-9659 ext. 4090, or via e-mail at dwestman@ena.org.
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